Company🏭 logos, the designed pictures🖼️ to make people🧑🤝🧑 remember you! Logos are one of the most effective elements of branding your company🏭 on LinkedIn. So better to show it in your profile so people🧑🤝🧑 can see👀 it, right? Besides, you will have your clients, prospects, and lead generators who might be looking👀 for you on LinkedIn; a logo will help🦮 them to find🔍 you in a snap.
In this article📝, we will tell🗣️ you how to add a company🏭 logo to LinkedIn, what to do if your logo is not showing in the profile, the difference between a company🏭 page and a personal profile, and how to create a company🏭 page, and we will talk🗣️ about some branding strategies.
How to Add Company Logo to LinkedIn?
There can be two different scenarios for adding a company logo to LinkedIn?
You need to be the administrator of the company🏭 page to make changes to it. So, make sure that you are the administrator as well.
Are you the company🏭 owner of the company🏭 you wish to add the logo to your LinkedIn? If so, it means that you are probably the administrator of the company🏭 page too.
If you are the administrator, just log into your personal profile and click🖱️ on your profile photo🖼️ to see👀 your company🏭 page under the manage🧑💼 headline.
When you enter the company🏭 page, scroll down to see👀 the “Edit Page” button and click🖱️ on it.
Click🖱️ on the page info, then click🖱️ on the pencil icon under the “Page logo,” select your logo and click🖱️ on “save.” Congrats! You’ve just added your company🏭 logo to LinkedIn.
As an employee working in a company🏭, you probably want to add the companies🏭 you’ve worked with or are working with to your profile.
It’s so easy; just enter your LinkedIn account, click🖱️ on your profile photo🖼️, and select the “view profile” option.
Once you are in, scroll down to experience. The companies🏭 you’ve worked with must have a company🏭 page on LinkedIn so you can add their page and their logo to your profile.
Click🖱️ on the “+” icon, add your position and the company🏭 name, and hit the save button. Now you can see👀 that job experience and the company🏭 logo in the “experiences” section of your profile.
Company page vs. personal page
The personal pages are the pages that you have as a LinkedIn member. You can enter your personal information in its profile section and talk🗣️ about your thoughts and ideas in your personal page’s posts.
You can also use⚒️ it to build your network🕸️ and interact with your connections⛓️. Even to represent your brand.
A company🏭 page, AKA LinkedIn page, is the page that only presents your company🏭 on LinkedIn.
It is not linked to the founder or an employee profile, but there are ways to link⛓️ them.
The LinkedIn company🏭 page is where you can introduce your brand, the industry🧩 you are working in, what you do, your brand’s capabilities, your goals, etc.
|Company Page||Personal Page|
|Represents company||Represent individuals|
|You can run ads||You cannot run ads|
|You must have a personal account to establish a company page||You need an email address|
|Have sections like about, jobs, people||Have sections like experiences, skills, interests, etc.|
Some people might wonder whether they should even create a company page on LinkedIn. Well, situations vary, but here is some guidance to help you decide.
Are you the only owner or the public presenter of your brand?
Let’s explain it with an example; imagine that you have a company🏭 named “Sammy fashions,” and you, “Sammy” is the owner and the face of the brand.
It is important🖋️ to concentrate on developing your personal profile.
We are not saying that you should forget about your company🏭 page, but if you are the brand’s face, you need a strong💪 personal network🕸️ to grow your business💸 more and more.
Are you thinking about growing your company?
If you are looking👀 to grow your business💸 scale and probably make it a corporation, it is a good👌 idea💡 to have a company🏭 page on LinkedIn and put time⏱️ and energy🔋 into improving it.
Most startups are in the first🥇 category when they establish their business💸, so we suggest first🥇 concentrate on optimizing their personal page, and then when they hire some full-time employees or want to make their company🏭 a corporation, focus on their company🏭 page.
LinkedIn branding strategies
LinkedIn is a business-oriented platform with more than 860 million users. So it is a wonderful place to hunt for jobs, lead generators, prospects, and clients.
Looking👀 to represent your brand on LinkedIn and grow your business💸?
You need some strategies for that. Some of the most powerful branding strategies are the visual ones. Use⚒️ them and make a long-lasting effect.
A. Visible logo
Whether you are a staff in a company🏭 or the owner of that company🏭, make sure that the logo of the corporation is visible in your profile. Not only does it helps🦮 the branding of the company🏭, but it also improves your own profile.
B. Add perfect media to different posts you are sharing
We are so weak to remember texts📝 or even what we hear, but we become an expert💡 when it comes to remembering what we see👀.
So posting media📹 related to what we do or want to do helps🦮 our viewers to remember our brand and us, and of course, it elevates their engagement.
Since it is a perfect👌 way to encourage them to visit your website and provide them with the information you want them to know about your products and services.
C. Choose and add a background
Make sure that you added a good👌 background picture🖼️; it should talk🗣️ about your profession or your brand, no matter whether you are working on a personal page or a company🏭 page. Background pictures🖼️ will signify your LinkedIn page!
D. Make sure that your profile photo is perfect and visible to everyone
Yes, it is very important🖋️ to have a professional profile picture🖼️ (your picture🖼️ for the personal page or the logo for the company🏭 page) in your profile.
I mean, who can trust a company🏭 with no logo or someone who is not having a real picture🖼️ on professional social media📹?
When you don’t add a picture🖼️, you are suggesting to your viewers that you are not trustable.
It is a fact that people🧑🤝🧑 trust much easier when they can see👀 someone’s face, and for the companies🏭, the logo and background picture🖼️ is the face.
Make your viewers remember your company🏭 by your brand logo.
How to add the company🏭 logo to LinkedIn? That’s doable on the company’s page.
You need to add a logo to your page so that people🧑🤝🧑 can distinguish you in the searches’ to remember you better and trust you easier.
So, if you think🤔 it’s time⏱️ to have a LinkedIn company🏭 page, create one, and don’t forget to add a logo to it.