All about LinkedIn summary
A strong, compelling, and optimized LinkedIn summary is a vital tool for job seekers. So, you need to familiarize yourself with the best LinkedIn summary examples in order to showcase great opportunities of unique value.
As we all know, to look for a job, either traditionally or professionally, you need to create and provide a professional summary.
By doing this, you can show employers or recruiters what skills and expertise you have to offer and what makes you different from other candidates.
Do you know how to write the perfect LinkedIn summary, or what to include to make it work?
But if you think that you can introduce yourself to your network with the same LinkedIn biography, you’re very wrong.
Don’t worry, here we’ll thoroughly explore how to write a strong and accurate LinkedIn summary that will inspire.
So stay with us.
LinkedIn professional profile: The best place to find new job opportunities, target candidates, and prospects
If you’re looking for a good and reliable job placement website, LinkedIn is undoubtedly one of the best and most well-known job search websites across the world.
Currently, there are more than 12 billion data points on jobs, talents, companies, skills, and schools, as well as over 870 million job seekers, employees, employers, and recruiters on LinkedIn, known as the world’s largest professional network.
If you’re a job seeker or a hiring manager who’s hunting for an ideal person for your business, this website has provided the best talent solutions for you.
It doesn’t matter whether you’re an employer or a job seeker; In any case, you need to build your profile as professionally as possible and enter your information correctly.
That’s why at first glance, you’ll impress people with a good and professional profile.
If you want to uncover the best job opportunities on LinkedIn and if you’re a job seeker, you should improve your profile in the best possible way.
One of the first things you need to consider is your profile picture on LinkedIn.
The next thing is to be able to express your abilities and expertise in the best possible way so that you look completely professional.
Without exaggeration, you must show all the right skills you have. Most importantly, you can talk about yourself in a very short and sweet way.
But, where? For this purpose, the best place is the LinkedIn summary, which we put a lot of emphasis on.
You need to be able to write this section professionally to increase your chances of finding your ideal job and potential clients.
What is the summary on LinkedIn?
If you’ve navigated the professionals’ LinkedIn pages, you must have seen the summary section. This section is a text box above the LinkedIn profile, or more precisely, below the profile picture and Headline.
The summary is the first section that employers and recruiters usually take a look at. Based on this section, they decide whether you’re the right person for the job or not!
The summary section is also called the about section or bio. This section of your LinkedIn profile is where you can describe your motivation, interest, skills, achievements, and aims to different people who view your profile on LinkedIn or outside of this platform.
Some people may confuse this section with your profile headline, which is actually the text below your name on your LinkedIn profile.
But the summary section is completely different from your headline.
In other words, a summary can be utilized as a branding tool by highlighting all of your unique qualities and attributes that set you apart from others.
Why is the summary critical on LinkedIn?
Since some users are constantly updating their LinkedIn profile, don’t spend much time on LinkedIn, or don’t look for jobs through this extensive network, they may consider writing a LinkedIn summary an unnecessary task.
But writing a great summary on LinkedIn is very important for your position and career success.
That’s why for sellers and marketers, it can be a powerful social selling tool, as well as for other professionals, the LinkedIn summary can be a gateway to a new job position.
Therefore, in the following, we’ll discuss the reasons why we should pay attention to writing a good LinkedIn summary:
1. Use a LinkedIn summary to introduce yourself in your own words:
LinkedIn Summary allows you to introduce yourself or your company in your own words to a network of professionals across the world.
By writing a killer LinkedIn about section, your last role will no longer speak for you. Being active on LinkedIn allows you to make a personal first impression and highlight your accomplishments and expertise in a concise and valuable way.
It’s true that your past roles and careers are important, but they’re not the only things employers need to know about you.
2. Use your LinkedIn summary to showcase your personal and professional personality
The Summary section on LinkedIn is one of the best tools to know the personal or professional personality of LinkedIn members.
For this purpose, you need to add some flair and humor to your summary or keep it super professional.
In any case, your summary gives the employer and other users deep insight into what to expect from you in case of face-to-face contact.
Meanwhile, it can help the employers to get to know your way of dealing, as well as to check if, with this way of relationships, customers are willing to work with you or not.
3. Use the LinkedIn Summary to rank higher in LinkedIn search results
A large number of LinkedIn professionals strive to stand out on LinkedIn or get a good click-through rate and thus come into view higher in search engine results.
Although there are many strategies for this purpose, some of them are time-consuming or even impossible.
The good news is that one of the easiest, fastest, and best ways to rank higher in LinkedIn search results is to write a good summary section on the platform.
By writing a keyword-rich summary, you can rank higher for potential clients, employers, and recruiters, as well as you can build toward achieving your career goals.
It’s interesting to know that the statistics show that keywords such as content, management, and analysis will have the highest hits among the search results.
4. Use the LinkedIn about section to receive more profile views
According to statistics published on LinkedIn, members with a professional summary get up to 3.9 times more profile views than those without an about section.
Hence, by adding an effective summary section, you won’t only get more traffic, but also a chance to receive more relevant feed updates, job recommendations, and connection offers on LinkedIn.
Given the importance of summary writing and being active on LinkedIn, are you ready to start creating a powerful LinkedIn bio or about section?
Best tips on How to write a good LinkedIn summary?
As mentioned earlier, the summary section is a golden opportunity to showcase yourself on LinkedIn. After the LinkedIn headline, the summary is the most significant section of your LinkedIn profile that everyone reads.
This section should show who you are and what you specialize in. With a capacity of 2600 characters, it gives you a lot of space for creativity.
You may be surprised, but the fact is that more than 90% of recruiters use LinkedIn to review job candidates for open positions in their company.
However, they’ll get everything they need to know about their candidates by reading the About section.
So we strongly recommend that by writing a good LinkedIn summary, you can highlight it and show that you’re their ideal candidate for employment.
Given that you may face many challenges when adding a LinkedIn summary to your LinkedIn profile, in this section, the most effective tips are given to help you write a unique LinkedIn summary so that you’ll be proud to create it.
Let’s get started!
1. Create an outline of your LinkedIn summary before writing it:
Although writing a summary on LinkedIn is not the same as a scientific and academic article, the things you want to write in the summary should still be in accordance with the rules and order. In other words, have an acceptable framework.
Always keep in mind that the last thing your audience needs is long and rambling paragraphs that lack any clarity.
Using a planned structure will help you communicate with your audience with a clear and concise summary.
Here’s a great framework for creating an about section on LinkedIn that includes:
- Hook: A sentence that makes the reader want to continue reading your summary. Note that only the first 3 lines of the summary are visible in the profile. You must persuade the audience to click on the “See more” option by using a killer opening sentence.
- Tasks: Tell the reader what you’ve done and what you plan to do in the future.
- Expertise and skills: Familiarize the reader with your skills and tell others about your distinctiveness.
- Achievements: In this section, talk to the reader about the results of your expertise.
- Call to action (CTA): Finally, after reading your summary, tell the reader what you would like them to do for you.
These above are valuable points of a general structure for writing a summary on LinkedIn.
It should be noted that the above structure is subject to change and completion according to your job and professional conditions.
2. Never leave your LinkedIn summary blank:
If you’re looking for your ideal job or your desired candidate for your company’s career openings, or if you’re trying to keep in touch with professionals in your industry and profession, you should know that several people head to your LinkedIn profile daily to get more information about you.
To that end, the first section they visit is your LinkedIn summary. Because it looks like a resume description.
So you should fill it with useful and valuable information such as career goals, important skills, special strengths and expertise, achievements, and a list of areas in which you’ve gained experience over the years, etc.
3. Keep it simple and obvious in your LinkedIn summary
Try to avoid clichés and nonsense from your summary. Hence, start your summary as if you were introducing yourself to an acquaintance you just happened to meet at a party.
For example, if you say in this situation, “I am an architect.” So you shouldn’t write in your profile: “Pioneering consultant of the building industry, passionate about visual elegance and design innovation!
Accordingly, it’s better to say: “I am an architect who believes that buildings should be built for living and practical usage and I try to design buildings that are functional as well as beautiful. This project [name of the project] is an example of my work that has been chosen by the industrial festival… [name of the festival].
It’s recommended that you write your pain points in simple and understandable words.
4. Be warm and friendly:
Give your contacts the opportunity to get to know you a little better and more.
Now in the summary section, you have the perfect opportunity to show your target audience all the positive points about yourself.
However, the first impression is always very important.
Do you think that if your summary is a long and complicated text or worse written in the third person language, what will be the impact of the first encounter on the audience?
Anyone who comes across such a summary will think you’re a pretentious person. The audience can hardly get to know your personality and style.
In this part, it’s better to be yourself rather than be formal. Be warm and friendly while still conveying your core message and using professional marketing techniques.
But don’t forget that LinkedIn is the best networking platform designed to make professional connections.
The bottom line is that you should assume everyone is reading your summary on LinkedIn, so make sure you include everything you want them to know about you. Also, don’t forget to use keywords in it, but be careful to avoid clichés.
5. Use trending keywords:
Be sure to use keywords that people are searching for on Google so that when an employer is hunting for a candidate for your ideal job, they are more likely to come across you.
6. Focus on data and results to prove your expertise:
It’s time to prove you’re a professional by showing data and results. There’s no need to provide a long list of achievements, but stating a few impressive achievements and powerful strengths in a paragraph can be effective.
7. Avoid stereotypes:
Do you know what words like responsible, creative, effective, analytical, strategic, patient, expert, organizational, and innovative have in common? As a matter of fact, these are the most used words on LinkedIn. So try to be creative and avoid clichés in your LinkedIn summary!
8. Add link in LinkedIn summary:
As a rule of thumb, always adding hyperlinks to texts can make your claims or accomplishments credible and professional.
For this reason, it is a very good idea, for example, in order to get a lot of people’s attention to an article on LinkedIn, to add a link to it in your summary.
On top of that, this work not only confirms your words but also increases views of your post, article, or website.
9. Write attractively and intelligently
Writing a bio description of the job and an academic resume is one of the most difficult things to get the targeted job or continue studying.
Anyway, how can you summarize the most important skills, expertise, and experiences that you want to show to an employer or a university professor in one or two sentences and convey your desired objectives to them?
On the other hand, it’s important to keep in mind that this section has a great impact on grabbing the attention of employers, hiring managers, and aspiring professors.
As a matter of fact, this means that you should write the about section of your profile as appealingly and smartly as possible.
10. Bonus tips: Don’t overlook the obvious
In addition to the main points mentioned above, if you want your LinkedIn profile to get noticed, you should make sure that your LinkedIn privacy settings are not set to private mode or that your profile is open to the public.
Furthermore, these settings allow you to increase your chances of being found in Google results. As a result, recruiters can explore and reach out to you.
Another very important point is to always remember to keep the information on your LinkedIn profile up-to-date and accurate. Otherwise, you may miss out on great opportunities.
In a nutshell, you need to update your LinkedIn profile as soon as possible whenever you have a change in your employment status, certificates, qualifications, skills, etc.
How long should a LinkedIn summary be in 2023?
The summary or about section is your personal stepping-stone towards achieving your career: it’s one of the main sections people see. So make sure you make the right first impression on your audience.
Accordingly, you need to write everything that describes you professionally in about 500 words or less, or more precisely about 2600 characters in the summary section.
It’s worthwhile to note that don’t write these 450 words in one paragraph. Rather, it’s better to write it in a few paragraphs.
Although it’s recommended to write the bio section in short, i.e. in a few sentences and in two to three lines, if you’d like to talk in detail about your professional life to your readers, it’s another matter that you shouldn’t exceed the maximum limit of 2600 characters.
Besides, it’s not essential to just write your job in this section, especially if you’re looking for an incoming role.
You can take full advantage of this powerful tool. So it’s recommended to write about your interests, education, achievements, future plans, and other things.
Over and above, clearly and briefly explain what you really want to do professionally for your future.
On top of that, you may be wondering how to write a summary that includes all the important information we mentioned earlier and is limited to only 450 words.
It’s no matter of concern! The following guide tells you how to write your summary in less than 450 words.
1. Talk about yourself:
First of all, you should talk about yourself.
Try to make it as brief and useful as possible.
Avoid writing long descriptions and try to focus more on your special features such as your name, career, skills, work experiences, expertise, education, and so on.
This is exactly what the employer or recruiter wants to know from you. So, try to write about yourself in a concise and worthwhile way, without exaggeration, in only 1200 characters.
2. Talk about your objectives and plans:
Well, by now, your readers like the employer knows who you are. The next step is to go into a little more detail.
You should be able to explain what plans or projects you have that would be useful for that company or organization.
In addition, express your expectations and goals for the future or you can write very briefly about what you did in the past and your work experiences.
This step is also very important. That’s why the employer or recruiter can decide whether to hire you or not!
Let’s be honest and tell you that your abilities can be found in millions of people, but what really sets you apart from others is how you can use your abilities well.
Of course, this part of the summary shouldn’t be too long. You must write very intelligently.
Talk about your goals as briefly and usefully as you can, two or three lines at most.
As a matter of fact, no one has time to read a summary of more than 10 to 15 lines!
It’s recommended to write this part of the summary as much as possible up to 1000 characters or less.
3. Hit the target with good closing sentences
Now that you’ve written about yourself and your purposes, your audience knows who you are and what your abilities, plans, and goals are.
To end the about section, you must be able to hit the final shot or the so-called free shot.
It’s very important that you can close and conclude well what you wrote and claimed with a powerful sentence.
This section is exactly the abstract of your LinkedIn summary section!
In this step, you need to write an attractive and effective sentence that showcases all aspects of your professional life in the best possible way.
This closing sentence should exactly ensure that you are the best candidate to hire.
As a whole, keep in mind to close this section in two or three sentences and up to 400 characters.
How to write a LinkedIn summary (add or edit)?
Now that you’ve learned about the high importance of writing a summary and how to write a LinkedIn about section that will capture the attention of your target audience, it’s time to add the summary to your LinkedIn profile and see the magic of it.
If you want to know how to include the summary section in your LinkedIn profile, read the rest of our article.
To add an About section to your LinkedIn profile, all you need to do is follow these quick and easy steps:
To add an About section from the desktop:
Step 1: Click the Me icon at the top of your LinkedIn homepage
Step 2: In the drop-down menu, click on the View Profile tab
Note: At this step, you’ll be directed to your LinkedIn profile page. If you haven’t added the summary section to your profile yet, on this page you have two options that you can click on to include the about section: 1. Add profile section and 2. Add a summary
Step 3: On the profile page, under the headline, click on the Add profile section tab or below the Suggested for you section, the Add a summary box.
Step 4: In the pop-up window of Add to profile, select the Add about option
Step 5: On the Add summary page, enter or type your summary text in the indicated box.
Step 6: Click the Save button
To add an About section from the Android mobile:
Once you’ve prepared a professional summary text to include in the summary section through the LinkedIn mobile app, follow these steps:
Step 1: Navigate to your LinkedIn mobile app and log in
Step 2: Tap your profile picture or name in the upper left corner of your LinkedIn page
Step 3: Go to the Add section in the bottom box of the headline or tap Add a summary in the Suggested for you section
At this step, you’ll be redirected to the summary page.
Step 4: On this page, type or paste the summary text up to 2600 characters In the summary text box
Step 5: Tap on the blue Save button to save your summary.
To edit an About section:
But if you’ve already completed the summary section in your profile and want to change its text or add information to it, LinkedIn allows you to edit it.
To edit your summary, you need to follow the steps below:
Step 1: Click the Me icon at the top of your LinkedIn homepage and select View Profile from the drop-down menu.
Step 2: On your profile page, scroll down to the About section and then click the pencil icon to edit this section.
Step 3: In the pop-up window of Edit about, enter your desired text and click the Save button at the end.
The best LinkedIn about section examples
Since a powerful summary distinguishes you from others and shows your competence and professionalism, you should pay special attention to writing it.
Let’s be honest, writing a LinkedIn about section without examples is very tricky and challenging. Hence, you should definitely have several top LinkedIn summary templates so that you can publish them with pride.
Example # 1: In your summary section, describe your current role in order to get better job opportunities
If you are looking for a new job, it’s important that you describe your job well by showcasing all the skills and experience you have gained over the years in your current job.
It’s very valuable for employers to understand in what areas you have abilities and expertise and how you apply them.
Additionally, by describing the most rewarding aspect of your career, you can prove to your future recruiters and employers how effective you are for their growing businesses.
Here you can see a killer example in this regard:
“I was born in Texas and I currently work as a regional business intelligence executive on a professional team that prepares reports for decision-makers.
I have professional expertise in reporting, auditing, business intelligence, and data visualization & management.
I love the challenges of understanding complex issues and turning them into understandable stories.
The bottom line, I love discovering new things and also love telling other people about them.
I’ve traveled to different parts of the continents of the world and so, I’ve learned that effective communication is the core of any successful leader and business.
In the recent online conference held on Skype, my paper was nominated as the best project in the field of international business intelligence.
By clicking on the link below, you can see this article with the title of a report on the performance of the regional and international commercial data measurement index:
Why does this summary work well?
- Indicating interests
- Describing a current role
- Introduce himself
- including the link and CTA
- Speaking to his industry expertise
- Highlighting achievements and superior qualifications
Example #2: Writing about your industry expertise to get in touch with prospects
If you have the expertise or professional skills in your industry, the best place to show it is in the summary section of your profile.
You can describe your professional background and expertise in your career and industry in two to three sentences.
Furthermore, you can speak to your qualifications and abilities and your accessibility for consulting.
Also, after highlighting your skills and expertise, it’s best to tell your audience what area you focus on.
After all, talking about what you do well is the best way to attract your potential customers.
Always remember that calling your expertise in digital marketing and sales is very valuable and important.
“I’m Jigar from India, a digital marketing professional with more than 8 years of experience in this field. I’ve successfully worked with dozens of customers from different countries and industries, helping them create measurable results via digital marketing.
My main expertise is in management in one of the best big start-up companies in the world: Hotspot and I’ve been working with this platform for the last 6 years.
If you want to know why I’m successful, I’ve helped businesses create effective online automation for their marketing campaigns, and I’ve also been responsible for managing their accounts from start to finish.
I provide a deep understanding of the digital marketing landscape and automation tools that include sales operations and reporting.
With my new plans and ideas in this field, businesses can create successful marketing automation that fits their individual needs.
I’m committed to helping businesses achieve their objectives using effective digital marketing strategies.
If you’re looking for an experienced digital marketing professional to advance your career, I am the best choice.
Contact me for a free consultation to learn more about how I can help your business.”
Why does this summary work so well?
- Introducing yourself
- Including a CTA
- Expressing expertise and skills
- Focusing on job goals and plans
- Stating accomplishments and work experiences
- Stating responsibilities
Example #3: Refer to the job application in the summary section to recruit
If you’re currently recruiting candidates for your company or organization, you should invite people to apply.
With the help of different methods like posting a job, you can find a great hire.
But it’s a good idea that you mention your job title, as well as your job application in your summary section and finds the most qualified candidates to interview faster.
By doing this, you can show job seekers how committed you’re to the professional growth of your current company, and they’ll also gain confidence that your company is the best place to hire.
Moreover, in effect, you tell job seekers what great job opportunities you have, what kind of work you do, and why they want to work for your company or organization.
Here is a good example of this:
“Our company is currently hiring experienced and skilled sales representatives for our headquarters in White Plains, New York.
It’s worth noting that our ideal candidate should have more than 10 years of experience in the field of sales and marketing. Our trading team is growing and developing rapidly, while we have no cap on commissions.
Preferably, people with education related to our field of work can click here to get more information and apply.”
Why does this summary work well?
- Expressing their expectations
- Describing their background and industry
- Including a CTA
- Introducing their company
Example #4: A great LinkedIn summary for students
Having a good LinkedIn summary can be important not only for professionals but also for students who haven’t yet entered the job market and don’t yet have a college degree to get hired.
That’s why it helps them to learn professional skills and find good internships according to their field of study.
“Currently, I am an artificial intelligence engineering student at the University of California. I love getting challenging roles in designing automation and intelligent tools.
In my third year of study, I worked for 4 months in a startup company in California.
This short period provided me with the best opportunity to acquire relevant and professional skills to solve problems in the digital world.
It’s interesting to know that during this time, I played a key role in the design of new software to generate potential leads and more quickly discover the contact information of potential customers from social media.
This plan can be a big revolution in saving time and money for big and small companies.
In addition, I have done extensive research and acquired skills in social selling, digital marketing, lead generation, advertising, and communication skills.
Having said that, I am confident that I can make a huge and immediate impact in IT engineering roles.
I look forward to working with companies large and small online. So I would be happy to talk to you about career opportunities in the field of information & communication technology and artificial intelligence.
My key skills: software engineering, information technology, artificial intelligence, engineering design, and digital marketing”
Why does this summary work well?
- Writing in conversational and narrative style
- Writing in first person
- Using keywords
- Focusing on strengths and interests
- Describing a work experience and background
- Highlighting skills and expertise
Related Questions & Answers
LinkedIn summary examples for job seekers
Here’s an example of a LinkedIn summary for job seekers:
As an experienced [insert profession here],
I am passionate about [insert relevant passion or skill here] and dedicated to [insert career goal or objective here].
Throughout my career, I have gained valuable experience in [insert relevant experience or expertise here], which has enabled me to [insert accomplishment or result here].
I thrive in fast-paced environments and am skilled in [insert relevant skill or software proficiency here], and am always looking for new challenges to grow and develop.
In my free time, I enjoy [insert relevant hobbies or interests here], and am an active member of [insert relevant industry group or organization here].
I am excited about the possibility of contributing to a team that values [insert relevant values or work culture here], and am eager to connect with others in the field. Please feel free to reach out to me to learn more or discuss potential opportunities.
LinkedIn summary examples for freshers
Here’s an example of a LinkedIn summary for freshers:
As a recent graduate with a degree in [Field of Study],
I’m eager to bring my skills and passion to a team that values innovation and creativity.
During my academic career, I gained experience in [relevant skills or coursework], and I’m excited to continue building upon that foundation in a professional setting.
I’m particularly drawn to opportunities in [industry or type of company], and I’m committed to contributing to a positive and collaborative work environment.
Please feel free to reach out if you have any questions or if you think I could be a good fit for your team!
LinkedIn summary examples for IT professionals
Here’s an example LinkedIn summary for IT professionals:
As an experienced IT professional with over [X] years of experience, I have developed a strong understanding of [specific skills or technologies].
I am committed to staying up-to-date on the latest industry trends and continuously expanding my skill set.
In my previous role at [company], I was responsible for [specific responsibilities or achievements].
I am a team player who enjoys collaborating with colleagues and sharing my knowledge to help the team achieve its goals.
My passion for technology has led me to pursue [specific certifications or training], which have helped me enhance my technical knowledge and problem-solving skills.
I am now seeking new opportunities in [specific area of IT], where I can apply my skills and expertise to make a meaningful impact.
LinkedIn summary examples for banking
Here’s an example of a LinkedIn summary for someone in the banking industry:
I am a results-driven banking professional with over 10 years of experience in finance and investment management.
With a track record of successful client relationship management, I excel in providing customized financial solutions to meet individual and corporate investment objectives.
My expertise lies in analyzing market trends, identifying investment opportunities and mitigating risks.
I hold a degree in finance and have completed several certification courses to enhance my knowledge in financial markets.
I am passionate about helping clients achieve their financial goals and am committed to providing the highest level of service.
In my free time, I enjoy keeping up-to-date with the latest financial news and trends.
This summary highlights the individual’s experience and expertise in the banking industry, as well as their commitment to providing excellent service to clients. It also showcases their educational background and ongoing pursuit of professional development.
One of the most important sections of your LinkedIn profile is actually the summary. LinkedIn summary develops a great vision of your professional life or what employers and recruiters want to achieve, as well as guides them well in terms of your career expectations and strengths, and abilities.
Accordingly, you need to familiarize yourself with the best LinkedIn summary examples so that you can write this section in the most professional way possible and increase your chances of finding your ideal job.
How do I write a summary on LinkedIn?
To write a good LinkedIn summary, you need to follow these techniques: Create an outline of the text you want to write in the summary, State your goals and work plans clearly, Highlight your expertise, skills, and accomplishments, Express your professional interests, Don’t neglect CTAs and links in your about section.
How do I write a LinkedIn Summary 2022?
To publish the best LinkedIn summary in 2022, you must first be honest, then start with a catchy sentence, focus on accomplishments, showcase your skills and expertise, speak about your work experiences and values, write in the first person, and lastly, include a CTA.
How long should a LinkedIn summary be?
According to LinkedIn experts, it’s better to write a LinkedIn about section in three or four paragraphs, as well as about 2600 characters or 450 words.